Jonathan and Emily of Privee Diamonds Direct helped me design a new engagement ring. They suggested and spent time with me looking at many different settings, giving great information about the diamond types, shapes, and quality, and then helped with the many other smaller details that I had not even considered. There was never any pressure or push to select something, (unless asked) and they guided me to the styles I loved. Their knowledge, guidance and patience resulted in a ring that is so beautiful and exceeded my expectations. Thanks so much Jonathan and Emily!

I had a great experience with Jonathan and Emily at Privee Diamonds Direct. After the unfortunate passing of my wife, I had a variety of her jewelry in which I mostly didn’t know what I had. When I came into the store Emily immediately began efficiently sorting the jewelry into various piles of precious metals, mixed metals, and sterling silver. Jonathan made an offer for the gold that I accepted. They would also buy the sterling silver, but I decided to keep these pieces due to sentimental value.

In addition to the miscellaneous jewelry, I had a few diamond rings that they evaluated to give me an idea of the retail value. One of these was my wife’s 20th anniversary wedding ring that I simply couldn’t let go. Jonathan offered to display a couple of the other rings on consignment.

Thank you Jonathan and Emily for your hospitality and helping me learn more about the jewelry my wife had. I will always remember your kindness and will definitely recommend your services for anyone looking to buy a new engagement ring or for selling some gold, silver, or diamonds.

Emily and Jonathan took care of me! They are the best duo ever. The customer service was off the chain and they make you feel like family. If I could give this place 10 stars I would. You’re not just buying amazing jewelry here you’re buying the experience.

Every part of the purchasing and upkeep process with Jonathan has been absolutely fantastic. The product is top tier quality and it is so nice to have someone reliable and trustworthy when it comes to special items like wedding rings. We have come in multiple times to get our rings cleaned, even the week of our wedding and they fit us in no problem and everything came out looking better than ever. Cannot recommend Jonathan and Privée enough!

After searching through different jewelry stores around the metro Atlanta area I was lucky to stumble upon Privée. This experience was truly second to none. Throughout my search no one treated me with more genuine respect and their complete and undivided attention. I would just like to thank Jonathan and Emily for their authentic interest in seeing through my vision, the care they showed me throughout the whole process, from idea to completion, and their phenomenal hospitality every time I was in store. I truly could not have asked for a better experience. I would and will recommend them to anyone looking for jewelry services, especially those seeking engagement rings.

They were helpful and prices were very reasonable

Super friendly and amazing customer service. Very helpful and responsive staff. Took great care of me!

Jonathan made buying a diamond and ring much easier that I expected. He was patient, honest, and incredibly knowledgeable throughout the process, no matter how many diamonds we tried out or questions we asked. He helped us find a diamond we love, that both fit our budget and exceeded our expectations. I would recommend his services to anyone in need of a diamond.